CASE STUDY · EXHIBITION CAMPAIGN
An exhibition campaign built differently, combining a new Pharaonic-inspired creative direction with high-volume, same-day production.
CLIENT
Premier
PROJECT
Windoorex
SERVICES
Creative Direction · Campaign Production · Same-Day Content
01 · THE BRIEF
For Windoorex, Premier needed more than documentation of its presence. The ambition was to create a distinctive campaign around the exhibition, give the brand a fresh visual direction, and produce enough content to carry the moment across its channels.
02 · THE CREATIVE DIRECTION
We introduced a Pharaonic-inspired visual direction into Premier’s content for the first time, bringing an unmistakably Egyptian character into the campaign while keeping it connected to the brand. The direction gave the exhibition content a visual world of its own instead of treating every piece as a standalone post.
03 · THE EXECUTION
The campaign combined eight videos with more than 250 photographs. Production and post-production moved in parallel, allowing us to shoot, edit, and deliver a large volume of content on the same day of production without losing the campaign’s creative consistency.
THE OUTPUT
8 Campaign Videos
250+ Photos
Same-Day Production & Delivery
